Monetizing Newspaper Content Requires a Shift in Perspective

Filed under: ePublishing byNavneet Taori

Take it Online to Increase Revenue
Print isn’t dead, but it’s wheezing, and no one knows that better than you, the publisher. Ad revenues are dropping, circulation is declining and even major newspaper companies like McClatchy are facing massive lay-offs. You have to find new ways to monetize content if your publication is going to continue […]

New Media Publishing

Filed under: ePublishing byNavneet Taori

Times are changing. Readers now behave differently than ever. They read different things and in different new ways. And now, they no longer want simply to read – they want to write too. They want to be publishers of their own thoughts and own ideas. Each one of these wannabe individual Publishers (somewhere deep in […]